Users will soon have a fresh option that permits them to lessen the amount of AI-created content appearing in their timelines. This step comes as the platform revealed that it currently hosts more than 1 billion AI-generated clips.
Trial and Implementation
The update is undergoing trials over the following weeks before a global rollout. This development comes amid a rise in content created by AI, spurred by recent AI video creators.
The Broader AI Trend
Recent reports that almost one in 10 of the quickest rising video streams on a popular video site primarily display clips produced artificially. A significant portion of this output is considered low-quality AI content, a label for poor-quality, mass-produced content that is often absurd or surreal.
Our research shows that many people appreciate content created using AI tools, including digital art to educational videos, and we intend to offer the community the power to adjust the amount of that, depending on their own preferences,” commented a company executive.
Volume and Proportions
TikTok disclosed that there are currently 1.3bn videos on its service labeled as AI-generated. Collectively, more than 100 million videos are submitted to the service daily, making AI content a minor percentage of its total content library.
User Control Features
Users will be capable of reduce or increase the volume of AI-generated videos they watch by opening the topic control setting in the platform and picking “AI-generated content”. Other topics that currently be adjusted under the setting encompass news, clothing, aesthetics, and dance.
Platform Guidelines
The platform’s policies mandate users to label convincing artificially created content, and it bans malicious deepfakes of celebrities or emergencies. Any believable artificial content that is unmarked can be taken down under its terms of service.
Additionally, the service will now attach an artificially created label to content made using its built-in AI features, or identified by an collaborative effort for spotting AI-generated material. This step is aimed to help prevent users from trying to circumvent the disclosure requirement.
Educational Initiatives
The platform is additionally launching a $2m awareness program for professionals and institutions to produce educational content about responsible artificial intelligence. This program will benefit non-profit groups focused on educating coding and technology.
Moderation Strategy
The platform has defended its safety measures, during controversy over plans to cut jobs for hundreds of safety staff in Britain. TikTok is set to eliminate hundreds of positions in its content moderation team in London, with trade unions and digital protection specialists expressing worry that staff are being displaced by AI moderation.
A company official clarified that people-led review would remain essential, but artificial intelligence can safeguard staff by eliminating the most harmful content before it has to be seen by staff. TikTok stated a significant reduction in disturbing and violent content reviewed by safety staff over the previous year due to reliance on its machine learning processes.
We believe it is crucial to combine humans and technology to keep the platform safe,” the official commented. “We’ll have humans as part of that process, but we additionally believe it’s extremely critical to minimize viewing of unsafe media as rapidly, which is where a lot of the machine support is really helping us work at speed.”
